E-commerce mobile application development for an eyewear brand

Table of contents show

Customer

Our customer is an eyewear brand for women based in London.

Challenge

Statistic showed that 78% of consumers would rather use an app to buy from an eCommerce shop than a mobile website. Moreover, the brand wanted to bring personalized shopping experience to their customer and enhance customer service (live chat support on the app). The target customers are modern, busy women. Therefore, the app also needed to reflect the brand’s identity.

Technologies

React Native, Shopify, Node.JS, MongoDB

PRODUCT FEATURES

Product showcase

Engaging customer interaction when shopping online is one of the key functions of the mobile application. The product description consists of color, material, product origin, special functions … The size table provides customers with glass width, temple length, lens height, lens width, bridge. Zoom-out and zoom-in feature are also included. The brand also suggests the eyewear product to suit each type of face shape.

Push notifications

Notifications about new products, their availability, order status, special deals, and so on are sent automatically via push notifications.

Face matching

A tool using the mobile devices front facing camera to see how you would look like when trying on different glasses.

Online support

The admin can help buyers with enquiries when using the app.

Search and filter tool

Search or filter items by categories (sunglasses, medical glasses…) or price range.

Linking to social media

Customers can find the brand on several social media platforms such as: Facebook, Instagram, Twitter, …

Customers can share product information via SMS or social media.

Login and registration

Easy, fast and several login/registration options. Login by social media is also available.

Related products

Smart algorithms to suggest products related to the current product.

Cart

Items added, removed and quantities updated in the cart.

Checkout

Customers can checkout using Stripe & PayPal and save their payment details for future purchases.

Order tracking

Customers can track the delivery status of their orders.

Rating and reviews

Users may rate and review products that they have previously purchased.

FAQ section

Users can find the answers for frequently asked questions regarding of the products or other policies.

CASE STUDIES