OUR BLOG

The landscape of eCommerce merchandising is shifting. While merchants in the early 2000’s concentrated exclusively on bringing offline merchandising concepts online, today’s leading eCommerce firms are combining those initial ideas with customer data and artificial intelligence to improve user experiences. They’re inferring intent from user behavior, using machine learning to optimize their product rankings, and […]

Staff augmentation is quickly becoming one of the greatest and most prevalent ways to hire a quick and effective workforce. As more organizations become aware of the expanding trend of employee augmentation, it raises a slew of questions ranging from fundamental to technological. Whether it’s fast-growing startups, software development firms, or well-known enterprises looking to […]

Customer Our customer is a handcrafted dinnerware brand based in Australia. Their products are mainly inspired by the Italian culture and designed by well-known artists. Challenge The brand came to Groove Technology when they had the plan to expand their business globally and they wanted to build an online store. In order to scale and […]

Customer The customer, a tourism company based in Vietnam, provides professional tourism services. Challenge The customer asked Groove Technology to build a training system for their new staff, which would be more necessary in the COVID-19 pandemic. They didn’t have an in-house technical team, so they wanted to outsource a full team from Groove Technology […]

eCommerce is seeing unprecedented growth. While online shopping has advanced significantly over the last several years, it has become an indispensable service in the aftermath of the global pandemic. Retail eCommerce sales are expected to climb to $5.542 billion by 2022, according to projections. While selling online is frequently the primary business strategy, it is […]

When creating eLearning content, authors need to consider many factors. Their job is to create compelling and helpful eLearning content that clearly matches the organization’s brand and mission. They must learn to make even the simplest eLearning project valuable. Even seasoned instructional designers make eLearning pitfalls. Because there is so much to consider while building […]